For Volta, partnering with stadiums is an important component of its strategy to continue to expand its network of free, media-sponsored EV charging stations. Stadiums are a natural partner as many fans and players are now driving electric vehicles and looking for infrastructure solutions within their communities to help support charging needs. As stadiums are highly visible and iconic locations within their markets, there is no better place to demonstrate a strong commitment to providing a truly valuable community amenity.
A Shared Vision to Support EV Charging
The shared vision of ownership and management helped to put the needs of the community and fans first by providing Volta’s free, media-enabled EV charging stations to all EV drivers regardless of make and model of their vehicle. Stadium leadership also embraced the Volta stations because the project aligned with ongoing corporate sustainability and social responsibility efforts in a tangible and demonstrable way.
Experience Informs Solutions
Volta has designed and built its network by working with a variety of partners (e.g. top REITs, Whole Foods, Macy’s and Saks), each with specific needs and objectives. While there are many similarities, no two installations are exactly alike. This experience allowed Volta to create a plan to implement Level 2 charging at the Coliseum and the United Center in highly visible and desirous locations. Volta provided all infrastructure at no cost to the stadiums and maintains the stations for free over the life of the relationship. This model ensures a seamless and convenient experience for fans, the community and management.
— Dave Kaval (@DaveKaval) April 28, 2017
Win-Win -Win: The Community, Venues and Sponsors All Benefit
All fans and visitors to the stadiums will use and/or engage with Volta stations helping drive three positive effects:
Fulfilling Growing Demand: As electric vehicle sales continue to explode, additional EV charging infrastructure is critical to a successful shift to clean transportation and meeting charging needs.
Tangible Fan Benefits: Volta stations deliver up to 60 free electric miles during the time of the typical national sporting event, providing real rewards to fans that support their teams & values of sustainability by driving electric vehicles to the events.
Positive Brand Impact: Sponsors of Volta stations not only garner benefits by advertising to fans, but also gain a halo effect by supporting a valuable community amenity and demonstrating their commitment to the community and the environment. In addition, one of the digital ads is reserved for Volta stadium partners giving them similar benefits to sponsors. Third party research has shown that this halo effect can produce double-digit lifts in pro-community attributes.
Coliseum Fans Mark a Milestone on Green Sports Day 2017
Coliseum fans charged their 7,917th mile on October 6, 2017 – exactly enough free electric miles to stretch across the diameter of the earth. It was a fitting symbol to demonstrate that iconic sports teams and venues can have a meaningful impact on the environment when they take steps to support sustainable practices.
United Center Leads the Way to Electric
Charging stations at the United Center help drive demand in a city that has not yet entered the top-ten list for electric vehicle adoption. By stepping up to provide EV charging stations, the United Center becomes a city-wide leader in empowering members of the local community to adopt clean transportation.
Volta Charging Aligns with Sustainability Values
Providing free charging supports Volta’s stadium partners’ overall goals to deliver positive environmental benefits to their local community. Joe Myrha, the United Center’s VP of Business Affairs, said, “we are excited to be partnering with Volta to bring its stations to our arena and provide visitors with a convenient and easy way to charge their vehicles. Volta’s model aligns perfectly with our plan to work towards sustainability and enables our patrons to take a personal stake in a viable future.”
The leadership team at AEG who manages the Coliseum supported Volta because the project aligned with the company’s ongoing efforts to reduce its environmental impact, raise awareness about environmental issues with the public, and promote its commitment to sustainability. In San Francisco, fan and player requests for EV charging had become increasingly frequent in one of the top EV adoption hotspots in the country.
Third-party research shows that up to 65% of people who see Volta’s free charging stations say they will consider an electric car the for their next vehicle, so with over 2.5 million visitors annually, the United Center is poised to make a major impact in the perception and consideration of electric vehicles.
“Third-party research shows that up to 65% of people who see Volta’s free charging stations say they will consider an electric car the for their next vehicle.”
Since its founding in 2010, Volta has delivered over 15 million electric miles and saved 136,000 gallons of gas, while offsetting 6.6 million pounds of CO2. Its free, convenient stations create four times the usage per-port of the average charging network, maximizing the EV charging benefits that iconic venues provide to local communities.
Volta GSA Contact: Patricia Spanier | firstname.lastname@example.org